see yourself live with our products — then shopfree shipping on qualifying orders across Indiapigment built for Indian skincruelty-freedermatologically testedshades that pull their weightcash on delivery availablemade by women. for everyone.
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Metabu — Buy Cosmetics & Makeup Online in India | Lipstick, Foundation, Blush for Indian Skin

Metabu — Make your moment. From rosy cheeks to statement eyes, make every detail yours.

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Metabu Studio · AR try-on

See it on you,
before you buy.

Lipstick, blush and foundation on your own face, in your own light. No app, no download, no guessing the shade.

Try it live Find my shade

✦ offers ✦

up to68% off

+ free gifts from ₹199

Shop the offers
  1. ₹199+Free Eyeliner (Brown)
  2. ₹499+Free Eyeliner (Black)
  3. ₹999+Free Duo Blush Palette
  4. ₹1999+Free Eyeshadow Palette
  5. best value₹2999+Free Makeup Pouch
Metabu

Beauty with purpose

Vegan·Cruelty-free·Made in India·Derm-tested

Real reviews

word of mouth.

  • ★★★★★

    “Absolutely love this matte lipstick! It goes on so smoothly and doesn't dry out my lips like others I've tried. The color payoff is beautiful and lasts for hours without needing a touch-up.”

    Abhi P.
    Intense Creamy Matte Lipstick

  • ★★★★★

    “Really good and long lasting it is worth it 👌 💝”

    Hirva
    Zero Fade Liquid Lipstick

  • ★★★★★

    “The product is soft on the skin, easy one stroke application, easy to carry and definitely worth the buy! The color is just perfect on the Indian skin tone.”

    Rajvi
    Intense Black Kajal

  • ★★★★★

    “This is sooooo good for my skintone and eyes. Helped me recreate my favorite makeup look for my skintone. Good quality for it's price. Love ❤️ it.”

    Heena P.
    Eyeshadow Palette

  • ★★★★★

    “It has rich pigmentation, doesn’t dry out lips , which makes it ideal for day to day use . It is transfer proof .”

    Nita S.
    Intense Creamy Matte Lipstick

  • ★★★★★

    “Superb quality n long lasting lipstick very attractive colour .fully satisfied”

    Priya G.
    Zero Fade Liquid Lipstick

  • ★★★★★

    “This product is marvellous its smoothly glides and no smudging and pitch dark make eyes pop out. Worth buying.”

    Chandani
    Intense Black Kajal

  • ★★★★★

    “It is one of the best bullet lipsticks in the market as it glides like butter and has a very smooth application on the lips, very pigmented as well, no need to reapply as it is very long lasting!! Loved the formula😍.”

    Darshini J.
    Intense Creamy Matte Lipstick

by mood

wear the moment.

all moods
moodnude tonessoft, skin-true, every day.moodparty glamdeep wears for after dark.moodcasual, everydaydesk to dinner in soft pinks and mauves.guidekajal that doesn’t run.smudge-proof through a humid afternoon. how to line for your eye shape.

beyond beauty.

Metabu is an Indian cosmetic brand run like a designer colour house: every shade handpicked, every formula tested on real skin.

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Every product is made to be felt, not just worn. As India's best upcoming cosmetic brand, we believe the right lipstick should make you pause at the mirror, the right foundation should disappear into your skin like it was always there, and the right blush should feel like sunlight.

From our signature best quality lipstick collection to our best HD foundation and professional-grade face range, we design a curated, intentional line — not a mass-market catalogue. Every cosmetic product we create is built specifically for Indian skin tones by women who wear what they make. Think of us as India's top makeup brand with a designer's eye and a chemist's precision.

Whether you're looking for the best Indian makeup brand, a lipstick that stays through coffee and conversations, or a professional makeup brand in India that feels personal — Metabu is where you belong. Cruelty-free, dermatologically tested, and proudly made in India. Not just beauty. A feeling.

got questions?

questions, answered.

What is Metabu?

Metabu is an Indian designer colour cosmetics brand by NHD Lifestyle Pvt. Ltd. We make pigment-rich, long-lasting lipstick, foundation, blush, and kajal designed specifically for Indian skin tones. Cruelty-free, dermatologist-tested, made in India.

Is Metabu cruelty-free?

Yes, all Metabu products are 100% cruelty-free and never tested on animals. Our formulas are also dermatologist-tested.

Does Metabu offer free shipping?

Yes, Metabu offers free shipping across India on all orders of ₹399 and above. For orders below ₹399, a flat shipping fee of ₹100 applies. Orders are dispatched within 1–2 business days and delivered in 2–4 business days after dispatch.

What skin tones does Metabu cater to?

Metabu is designed exclusively for Indian skin tones — warm, neutral, and cool undertones. Our shade finder helps you find your perfect foundation, lipstick, and blush match in 60 seconds.

Where is Metabu made?

Metabu products are proudly made in India. Our head office is in Vadodara, Gujarat, and all products are manufactured in dermatologically tested facilities within India.